Global Ad & Marketing Spend Surged 8.7% in 2024, Fueled by Influx of Even-Year Political & Olympics Media Buys & Double-Digit Growth in 29 of 45 Digital Media Channel

Global Ad & Marketing Spend Surged 8.7% in 2024, Fueled by Influx of Even-Year Political & Olympics Media Buys & Double-Digit Growth in 29 of 45 Digital Media Channel

Growth in the US and global markets in 2024 was driven by double-digit expansion in 29…

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Global advertising revenues 2019-2029 | Statista

Global advertising revenues 2019-2029 | Statista

Please create an employee account to be able to mark statistics as favorites. Then you can…

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Global Programmatic Advertising Market Projected to Reach

Global Programmatic Advertising Market Projected to Reach

Dublin, Jan. 02, 2025 (GLOBE NEWSWIRE) — The “Programmatic Advertising Market – Global Industry Size, Share,…

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Comcast Advertising Names Scott Weisenthal as Head of Global Marketing and Insights

Comcast Advertising Names Scott Weisenthal as Head of Global Marketing and Insights

Comcast Advertising has appointed Scott Weisenthal as the new Head of…

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Common global marketing standards vital to boost trust in an age of disruptions, says ICC – ICC

Common global marketing standards vital to boost trust in an age of disruptions, says ICC – ICC

The call comes as ICC today releases a major update of its Advertising and Marketing Communications…

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Technology is Transforming the Global Advertising Industry | Marketplace

Technology is Transforming the Global Advertising Industry | Marketplace

Advertising industry transformations in the last decade couldn’t be missed by almost anyone. Internet technologies, mobile…

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